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When it comes to how you want your brand to be described, absolutely no one wants their brand to be “weak.” Weak brands don’t make an impact; they don’t make money; and they don’t change lives. Having a weak brand may be what’s holding your business and your growth back. Here’s how you can strengthen […]
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A big mistake I think every single entrepreneur has made at some point in their business (especially at the beginning) is not getting specific enough. If you’re attempting to target anyone, and everyone is a potential customer, your business will never be known for anything. Here’s the good news: When you nail down exactly who […]