the Scale Now Creative Blog

The get-to-the-point, no BS, high value library of knowledge that will leave you feeling like a pro

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As entrepreneurs, we often get so focused on the details of our company that we forget to step back and understand things from out customer’s POV.

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As a result, we talk over our potential customers’ heads in our communication and marketing. This makes them feel confused and so they lose interest, feel insecure, and take their business elsewhere- not necessarily a better one, but one that they understand.

When we learn how to communicate clearly, we stop confusing our customers and start connecting with them. I’m gonna give you 3 practical strategies that you can use to speak clearly, engage with your customers, and grow your business. Let’s dive in!

1. Think about your brand/offer as if you are your ideal client.

How much info do they know about this topic already? What may they not be super educated on or aware of? Do some market research and directly ask this person what they know and aren’t familiar with.

2. Use what you know your ideal client is familiar with to explain.

Explain things in a way that they can relate to and make connections with.

3. Tell them why they should even care.

Our brains don’t want to exert any extra energy so make the benefits of working with you/purchasing from you blatantly obvious. Illustrate your ideal client’s goals and desires and tell them what their life will be like after working together.

Here’s the bottom line: The brand that communicates the clearest, wins.

So simplify your messaging as much as possible. Make it concise and direct. Your audience doesn’t care to search for what you do and how you can help them. Just say it and say it well!

Wanna ensure your brand & website do their job to give killer first impression, increase your sales, and level up your business? Leave it to the pros. Take the first step towards your dreams today!

Why You’re Confusing Your Customers(+ How To Fix It)

Business Advice


Frustrated woman with her hands on her face.

Scale Now Creative credits StoryBrand and Donald Miller with acquiring the knowledge of branding and marketing, and the strategy of storytelling used within these areas. I encourage you all to check out his podcast here, his website here, and purchase his book here. Scale Now Creative is neither endorsed by nor affiliated with StoryBrand.

Where Did i learn all this awesome knowledge from?

See what all the hype is about.

erin D.

What can I say? Working with Jenna has been amazing. She is ridiculously talented and it felt like she was reading my mind through out this whole process. She took something that means the world to me and took my ideas and made them a reality. 1000/10 would recommend her talents & creativity to anyone looking to update or create their branding. My branding package is so cute/ to die for and so much better than I could have ever imagined. Jenna is so talented and I loved working with her. I will continue to use her services any chance I can get!

"She is ridiculously talented and it felt like she was reading my mind through out this whole process."


Libby B.

I couldn't be happier with the exceptional website design services provided by Jenna. She transformed my vision into a stunning, user-friendly website that perfectly represents my brand. Her attention to detail, creativity, and dedication to ensuring every aspect of the site exceeded my expectations truly sets her apart. Working with Jenna was a breeze, and I highly recommend her services to anyone seeking top-notch web design.

"Her attention to detail, creativity, and dedication to ensuring every aspect of the site exceeded my expectations truly sets her apart"


Lauren M.

Jenna is so incredibly talented and anyone who works with her will have their expectations completely blown away.  The website is polished, elevated, and luxe - you would think it cost thousands more to design. My website has only been live for 3 weeks and I already have 4 discovery calls in the books - with $0 in advertising costs! 

"The website is polished, elevated, and luxe - you would think it cost thousands more to design."


erin A.

Jenna exceeded my expectations in every aspect of this process. I appreciated how organized and easy Jenna made this entire process. She did an excellent job at not only designing my website, but making my website the vibe and aesthetic I wanted- fun, approachable and not overwhelming. I could tell that Jenna really took all the information I told her into consideration when designing my website and it came out beautiful! Her support before, during and even after this process has been amazing.

"The Website In A Day Package was EVERYTHING I needed!"


Serena H.

Jenna captured everything I have ever envisioned for my brand and more!! I've been trying to figure out my branding on my own since I created my business, but nothing was really clicking, and everything I shared on my socials just didn't feel like me. I'm so excited to revamp my business with this new branding and love how easy Jenna made this process! (Seriously, the organization of her branding/website copy workbooks is *chef's kiss*)

"If you've felt stuck with your branding and can't find anything that feels just right, Jenna is DEFINITELY worth the investment!"


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